Fiona Bruce MP congratulates successful businessman and author on new book launch
Fiona Bruce MP, former winner of the Small Business Bureau’s Business Woman of the Year Award, met with local resident, Nick Bailey, at Congleton Business Centre, to hear about his new book Customers are F.I.C.K.L.E.TM which will be on bookshelves soon. The book aims to help businesses win more contracts and “Get Britain Selling”.
Congleton Resident, Nick, of Apexselling Ltd is a sales expert with 26 years experience. “Without sales there is no business,” said Nick “and yet in the UK we tend to be too polite to ask for the order. In other parts of the world, particularly the USA, sales is seen as a highly respected profession. We need to foster the same mindset here so we will be able to get the economy moving again.”
To help companies understand that selling is not only nothing to be timid about, but is in fact a very important part of any organisations capabilities, Nick has written a new book “Customers are F.I.C.K.L.E.TM” which is being published by Filament Publishing.
It will provide readers with the methods and processes he has developed during his successful blue chip career which can rapidly improve individual and sales team performance. For example Nick says: “It’s about tenacity rather than procrastination.”
Fiona said: “I see a major part of my role as the MP for this area is to encourage local business, especially new business to establish and grow. It is important that we encourage and promote the entrepreneurial spirit and advice like that in F.I.C.K.L.E.TM, based on many years of practical experience in the field of sales could do just that for many budding entrepreneurs in this area!”
Nick Bailey says: “By selling more products and services both here and abroad will we be able to stabilise and then grow the economy and private sector growth and job creation is critical to this.”
Nick is a member of the East Chamber of Commerce and a strong supporter of local entrepreneurs. This month he is holding free business clinics at Congleton Business Centre for young people interested in the Young Enterprise Awards Scheme, which is being run in this part of the country by East Cheshire Chamber of Commerce.
